
I recently gave a talk to a group of coaches who’d invited me to speak to their creativity discussion group on how to “Bring Your Book to Life(R): 5 Steps to Get Started.”
Early on in my presentation, I asked participants, “Why do you want to write a book?” One participant shared, “I have a great idea.” Which is a good start, but when I dug deeper with him he said, “I want to revolutionize how coaching is done.” Wow. That’s a big idea! And a powerful motivator. What an impact that book might make! And how clarifying to dig to the deeper reasons for writing.
Questions to Ask Yourself for Clarity on “Why Write a Book?”

Another participant shared that she wanted her readers to understand her particular perspective and teachings. Okay, but why? What will they get out of it? How might it change their habits, beliefs, trajectories? How might it create transformations in their lives?
She’d shared earlier that she was in a state of transition in her career. Might the book be a bridge to this new work? Might it help guide her way? Might it help her establish herself and create opportunities in this new arena? What did she envision as the impact of her new work on the people she wanted to work with?
Ask yourself, “Why do I want to write a book?” Answer. And then go deeper. What about that _____? Why does that matter? What does it mean to me? Keep asking yourself questions that dig deeper and you’ll get to a more potent “Why?” that will help motivate you.
What to Do When You Feel Stuck

Your deeper why will motivate you when the going gets tough. When the passion gets diluted, or you hate what you’ve written, or you question whether anyone will buy this book. Because, no matter how excited you are at the beginning of the writing process, there will be times where your enthusiasm flags.
You might get busy. Tired. Hungry. Distracted. Doubtful. Distraught. Overwhelmed. Confused. Stuck.
Go back to your question: Why do I want to write this book? And continue to dig. Maybe some of your answers have changed. Maybe you’ll discover new reasons or insights. Maybe those reasons why might even suggest changes to the book–a new direction, a different structure, or more subtle shifts.
If you need help getting your book written, consider a book concept consultation (for clarity, direction, structure and for out-of-the-box ideas for an outstanding book. You can also check out my self-study programs and, if you need accountability and inspiration, join me for Get Your Writing Done!
Please share your reasons for writing a book below as a comment, so you can clarify your deeper why and we can cheer you on!


Do you have questions about your book title, the audience for your book, and how niche or broad to go?
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To “change the trajectory of someone’s life”: Kristin Meekof, Author of
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To give parents a breather: Dr. Carla Naumburg’s
This week, I’ve seen the power of community in action as Leena St. Michael reached out to her community and over 200 Activists and people-who-love-Leena signed up to be part of her launch team. The result is that Leena’s book, 


