Lisa Tener’s Writing and Publishing Blog

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Find articles on your most pressing writing & publishing questions. Plus, creative support for your inner muse!

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What's a foreword?

How to Write a Foreword

“How to Write a Foreword” is one of my most popular posts, so here’s my updated version from 5/27/2021. New material includes how to decide whether to write a foreword, should you charge to write a foreword, the benefits of writing one, writing the foreword to a memoir and other narrative nonfiction, what to ask…

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marketer of the year award

“Marketing Terrifies Me”: How to Overcome Fear of Marketing / Sales (for Authors and Others)

In preparing for her recent VIP Day consultation with me, a client divulged her immobilizing fear of marketing. She’s not alone. I’ve heard dozens, maybe hundreds, of variations on this theme for years  now. And, if you can imagine yourself saying these words, I want to be clear: It’s probably not marketing you’re terrified of. No….

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How Carol Lambert Got Unstuck, Finished Her Book Proposal and Signed a Book Deal

Carol Got Unstuck “Last summer I imagined being 80 years old and asked myself, ‘What regrets would I have?’ Not finishing and publishing my book. That would be a big regret.” Carol A. Lambert’s work on her book and book proposal had slowed down due to a couple of personal transitions. “Life got in the way. My progress was…

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millers compendium

Timeless Tools for the Modern Writer: An Interview With Greg Miller

Last year, my colleague, the hyper-creative, witty and multi-talented Greg Miller, told me he was working on an ebook and asked if he could share an article I’d written as a resource in it. I was flattered, of course, and curious. Recently I had a peek at the book – and it is more inspiring, brilliant,…

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Howard VanEs, Amazon Expert

What Authors Need to Know About Amazon Marketing Tools (Part 2)

Last week, in  3 Things Authors Need to Know About Amazon, Howard VanEs generously shared the importance of Amazon and Amazon Marketing Tools, what authors need to know about selecting keywords on Amazon (and why this is essential),  BISAC categories (what are they, why you should care and what you need to know) and more. In…

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How Many Websites Should an Author Have?

A client recently wrote me this question, one I hear often enough that I decided to answer here publicly. “How many websites should an author have?” There are different schools of thought on whether an author who is also an entrepreneur should have two websites–one for the business and one for the books. Before I…

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