{"id":313,"date":"2009-01-30T23:36:19","date_gmt":"2009-01-31T04:36:19","guid":{"rendered":"http:\/\/lisatener.com\/blog\/?p=313"},"modified":"2024-09-30T09:00:59","modified_gmt":"2024-09-30T13:00:59","slug":"book-publicity-week-official-schedule-feb-2-6","status":"publish","type":"post","link":"https:\/\/jodieburdette.net\/lisatener\/2009\/01\/book-publicity-week-official-schedule-feb-2-6\/","title":{"rendered":"Book Publicity Week Official Schedule: Feb. 2- 6"},"content":{"rendered":"<p>Looks like next week&#8217;s Book Publicity Blog series is creating lots of\u00a0 buzz: thanks to everyone who&#8217;s been checking in and spreading the word. I&#8217;m blown away by the great content our friends at Phenix &amp; Phenix are providing. And I can&#8217;t wait to hear what you end up doing with the information you learn from next week&#8217;s series. I expect to hear many success stories!<\/p>\n<p>Here&#8217;s what&#8217;s in store for you next week, starting Monday February 2: A virtual course on book publicity. Each blog post will include links to additional material including quizzes, tip lists, video, and\/or additional articles. <\/p>\n<p><strong><span style=\"color: #550055;\">Monday: Why Publicity Is Your New Best  Friend<br \/>\n<\/span><\/strong><\/p>\n<p><span style=\"color: #550055;\">&#8211; 5 reasons publicity is critical to your  career as an author<\/span><br \/>\n<span style=\"color: #550055;\">&#8211; Pros and Cons of each media  format<\/span><br \/>\n<span style=\"color: #550055;\">&#8211; Extra credit: A three part series prepping you  for talk shows<\/span><\/p>\n<p><strong><span style=\"color: #550055;\">Tuesday: The Publicity 411: <span style=\"color: #550055;\">What to  know before getting started<\/span><\/span><\/strong><\/p>\n<p><span style=\"color: #550055;\">&#8211; How to develop a cohesive publicity  strategy<\/span><br \/>\n<span style=\"color: #550055;\">&#8211; Why it is important to build your platform beyond the  book<\/span><br \/>\n<span style=\"color: #550055;\">&#8211; Extra credit: Your media relationships: publicity from the media&#8217;s perspective<\/span><\/p>\n<p><strong>Wednesday: Pitches and press releases: How to get the word out about  your book<\/strong><\/p>\n<p>&#8211; The anatomy of a press kit<br \/>\n&#8211; How to craft a pitch for various types of media<br \/>\n&#8211; Extra credit: Honing your media instincts<\/p>\n<p><strong>Thursday: Avoiding foot-in-mouth moments: How to rock your  interviews<\/strong><br \/>\n<strong> <\/strong><\/p>\n<p>&#8211; Do&#8217;s and Don&#8217;ts for each media format<br \/>\n&#8211; Examples of media breeding more media thanks to great author  interviews<br \/>\n&#8211; Extra credit: The art of the pre-interview<\/p>\n<p><strong>Friday: Social Media and Beyond: <span style=\"color: #550055;\">Why you must join  the movement and where to start<\/span><\/strong><\/p>\n<p>&#8211; What is social media and where do I start?<br \/>\n&#8211; Twitter, Facebook, MySpace and beyond<br \/>\n&#8211; Extra credit: Video killed the radio star (and created the book star) and  What authors can learn from band promotion (hint: social media!)<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Looks like next week&#8217;s Book Publicity Blog series is creating lots of\u00a0 buzz: thanks to everyone who&#8217;s been checking in and spreading the word. I&#8217;m blown away by the great content our friends at Phenix &amp; Phenix are providing. And I can&#8217;t wait to hear what you end up doing with the information you learn&#8230;<a class=\"more-link\" href=\"https:\/\/jodieburdette.net\/lisatener\/2009\/01\/book-publicity-week-official-schedule-feb-2-6\/\"><em>&nbsp; Read more<\/em><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"categories":[1],"tags":[215,162,1688,633,370,165,712,714,166],"class_list":{"0":"post-313","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-more","7":"tag-book-publicity-2","8":"tag-facebook","9":"tag-media","10":"tag-myspace","11":"tag-radio-interviews","12":"tag-social-media","13":"tag-sound-bytes","14":"tag-tv-interviews","15":"tag-twitter","16":"entry"},"acf":[],"_links":{"self":[{"href":"https:\/\/jodieburdette.net\/lisatener\/wp-json\/wp\/v2\/posts\/313","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/jodieburdette.net\/lisatener\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/jodieburdette.net\/lisatener\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/jodieburdette.net\/lisatener\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/jodieburdette.net\/lisatener\/wp-json\/wp\/v2\/comments?post=313"}],"version-history":[{"count":1,"href":"https:\/\/jodieburdette.net\/lisatener\/wp-json\/wp\/v2\/posts\/313\/revisions"}],"predecessor-version":[{"id":279477,"href":"https:\/\/jodieburdette.net\/lisatener\/wp-json\/wp\/v2\/posts\/313\/revisions\/279477"}],"wp:attachment":[{"href":"https:\/\/jodieburdette.net\/lisatener\/wp-json\/wp\/v2\/media?parent=313"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/jodieburdette.net\/lisatener\/wp-json\/wp\/v2\/categories?post=313"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/jodieburdette.net\/lisatener\/wp-json\/wp\/v2\/tags?post=313"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}